Price Is Right' Finds Its First Male Model

The Price Is Right has found its first male model.

Boston native Rob Wilson was named the winner of the search, which the long-running CBS game show announced less than two months ago. The announcement was made on Friday's episode of The Price Is Right.

STORY: 'Price Is Right' Seeking First Male Model 

Wilson will begin his one-week stint on Monday, Oct. 15.

In August, The Price Is Right announced its first-ever male model search, with the winner being chosen by the audience. A five-part web series streamed on the show's website, chronicling the contest.

STORY: 'Price Is Right' Swarmed by Aspiring Male Models

Groups of aspiring models lined up for the open casting call in Los Angeles on Aug. 30, before the field was narrowed down to 26, who then competed in challenges. Tasks included writing and singing original lyrics to The Price Is Right's theme music and a costume change. Wilson, Clint Brink and Nick Denbeigh were named as the finalists and fans voted from Sept. 28-Oct. 4 for their choice.

Hosted by Drew Carey, The Price Is Right is produced by FremantleMedia North America and airs 10 a.m. PT/11 a.m. ET daily on CBS.

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